Lee Sooyeon I am sure most of you have heard about ‘Tiktok’ and ‘Reels’ on Instagram. Those are examples of short form contents, which are commonly used these days in the marketing world. To help you determine your content length, you first need to know a clear definition of what constitutes short-form content and […]
‘Waste-Free World’ and change of companies
July 23, 2021 by Leave a Comment
Yugyeong Jeong Coca-ColaAccording to the BBC, beverage company Coca-Cola is collaborating with Danish paper container developer Paboco to launch a prototype of Adez, a fruit soda in a paper bottle this summer. The prototype is made of super-strong paper shells, and is designed to be 100% recyclable, composed of bio-based materials that are resistant to […]
All about TOPIK – Korean Language Test
July 16, 2021 by Leave a Comment
Lee Sooyeon As many of you know, TOPIK, Test of Proficiency in Korean, is a written test designed to measure the ability of non-native speakers for expression and comprehension in the Korean language. TOPIK test measures proficiency in reading, writing, and listening comprehension in the Korean language. The test has three different levels: Beginner, […]
Influencer Marketing: Is it a key to increasing sales?
July 12, 2021 by Leave a Comment
Lee Sooyeon Influencer marketing is now an established form of online marketing. It has been a buzzword for a while now, and the mainstream media regularly refers to it. Yet, there are still people who don’t really understand what influencer marketing is about. Influencer Marketing is a hybrid of old and new marketing tools. It […]
What is a Carnivore Diet?
July 12, 2021 by Leave a Comment
Sooyeon Lee Carnivore diet usually refers to eating meat only without having vegetables. While there’s no official definition, think of the carnivore diet as a diet that includes “only foods that either walked, swam, or flew,” says Kelly Schmidt, RD, a holistic dietitian in private practice in Columbus, Ohio. While it may be a trend, “eating only meat […]
Jeonse, is it still unique in Korea?
July 12, 2021 by Leave a Comment
Jeonse, is it still unique in Korea? Jeonse, a type of a lease or deposit common in the South Korean real estate market which is one of the rare system in the world. Jeonse is a contract in which a tenant leaves a deposit to a landlord who owns an apartment or other property and […]
Personal Culture Differences
June 21, 2021 by Leave a Comment
Hajon Lee Today’s blog might be one of the blogs that you can agree and empathize with the most. I will be sharing the cultural differences I experience and see in my daily life as of living in Korea for 3 years now. I used to live in Hungary, the center of Europe, for over […]
Fantasy of living in Jeju
June 4, 2021 by Leave a Comment
Jiyeon Choi One of the indispensable reasons why people want to settle down in Jeju or wants to experience one month living is the fact that many of the celebrities who have a great influence on people live in Jeju Island. In particular, JTBC’s “Hyo-ri’s Guest House,” which was first aired in 2017 and aired […]
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