University freshman welcome party held by metaverse

Yugyeong Jeong Universities that are difficult to hold a welcome party for new students due to COVID-19 held a welcome party through the metaverse campus in the virtual reality world. Students from 31 countries around the world gathered in the virtual auditorium. After listening to the professors and seniors, they expressed their emotions through emoticons […]

A whole new world – The Metaverse of SKT

Lee Sooyeon              Have you heard of ‘Metaverse’?If you have, how would you define the metaverse? Is it one metaverse? Is it multiple metaverses? Is the term metaverse the term we should use? Is the metaverse here, or is it being created? So many questions arise when one is asked to define the term metaverse. […]

Beyond the ‘virtual playground’ of teenagers… Evolving metaverse

2021.09.07 Minjun Son Image source: SM Entertainment              Teenagers meet friends in an online virtual space and enjoy fireworks in the night sky. They also buy new products from the luxury brand Gucci. A virtual influencer created by computer graphics also serves as a brand model. All of this is happening in a space called […]

Raising Pets in Germany

LEE SOOYEON              Many of you might know that there are strict rules for pet raisers in some countries. In Korea, many people argue that Korea has no strict rules to be responsible of their pets, which ends up with people who treat their pets as something they can throw away anytime. The most well-known […]

‘Waste-Free World’ and change of companies

Yugyeong Jeong Coca-Cola According to the BBC, beverage company Coca-Cola is collaborating with Danish paper container developer Paboco to launch a prototype of Adez, a fruit soda in a paper bottle this summer. The prototype is made of super-strong paper shells, and is designed to be 100% recyclable, composed of bio-based materials that are resistant […]

Short form content – way to be simple and clear

Lee Sooyeon              I am sure most of you have heard about ‘Tiktok’ and ‘Reels’ on Instagram. Those are examples of short form contents, which are commonly used these days in the marketing world. To help you determine your content length, you first need to know a clear definition of what constitutes short-form content and […]

‘Waste-Free World’ and change of companies

Yugyeong Jeong Coca-ColaAccording to the BBC, beverage company Coca-Cola is collaborating with Danish paper container developer Paboco to launch a prototype of Adez, a fruit soda in a paper bottle this summer. The prototype is made of super-strong paper shells, and is designed to be 100% recyclable, composed of bio-based materials that are resistant to […]

All about TOPIK – Korean Language Test

Lee Sooyeon                    As many of you know, TOPIK, Test of Proficiency in Korean, is a written test designed to measure the ability of non-native speakers for expression and comprehension in the Korean language. TOPIK test measures proficiency in reading, writing, and listening comprehension in the Korean language.  The test has three different levels: Beginner, […]